The hottest topic in the survey to date is the entry costs! HAHA! I knew this would be the most controversial question. Well, to be honest it is quite hard to make the costs any lower than what they are. I can juggle it round so that the price for ski/snowboard entry is lower BUT the cost of lessons higher........ But is that really solving the issue? Perhaps, cause you should be able to ski proficiently enough to go on your own after one (maybe two) lessons. So, make the cost of entry lower and lesson costs higher? What do you guys (and gals) think?
How about the cost of snow play entry? This is another whole different "can of worms".
I will have to rework the cost spreadsheet and see what I can do about the pricing. Feel free to leave comments on this blog entry about what your thoughts are on costing. Hopefully, some reasonable ideas can come from you guys and I can get something that works for 90% of people.
In terms of the costs for frequent usage, yes, this will come into it. I will definitely reward the people who come several times a year. There are several options:
1) Buy 9 get the 10th free,
2) Season pass (even could have different levels of season passes),
3) "subsidised" season pass (ie you pay for a season pass and get half price off the entry)
Plus other similar types of deals...
OH!!! For the parents out there - Children under 13 will have cheaper entry costs. Sorry for leaving that out of the survey (see, if the market survey was done by a professional company they would have picked that up! - HAHA!!!)
So anyways... feel free to comment (hopefully constructively) and I will see if we can get the price down somehow.
Thanks.
Thursday, March 26, 2009
Monday, March 16, 2009
Cheap Marketing...
Hi All,
Thanks to those who have filled in the survey. So far the results have been positive. If you are looking on this blog for details of entry to win the iPhone go to my earlier blog in March (or scroll below for the link).
This entry is more about cheap (or free) marketing for those who are looking to set up a business. The internet has become one of the best portals to research products, do a market survey, and MARKET your business/product.
Most of you have found out about this project through facebook. Other's have found out through friends - friends who if you delve deeper found out about this idea through facebook! All of this has been achieved at no additional cost. For facebook, what you have to do is create a "group" within facebook to become a "ligitimate" company and send people invites to events OR mass messages. Of course to create a group, you first need to create a profile. REMEMBER, you cannot create a business as a profile - I kind of did, but that was more to get the name out there. There is a "group" in facebook called Malaysia Ski and Snow for people to join.
Enough about facebook - I could devote a whole blog entry about it (from what I have learnt from others and personally). It is important to note that there are other internet sites that can perform the same task as what facebook has done for me eg. twitter (very new), friendster, bebo, myspace etc. All of which can potentially do the same job.
SO, then I created this blog. Blogs are great if you have more information to tell people like how to enter a survey competition. OR to tell people how you went about creating your business. OR to advertise your company/product in a different way. Blogging has become one of the most influential "things" in our modern life. There are people famous just for blogging!!! Who would have thought?!? Obviously, I am using www.blogger.com as my service provider. Again, this is a free service. There are other's out there but, I'm not tech savvy enough to know them. This provider gives me more than enough functions to perform what I set out to do.
Finally, I found (by luck at a work survey - yes, I too have to work) www.surveymonkey.com, which is an internet survey site. This costs US$200 per annum to join onto the premium survey option. It is actually very cheap when compared to what you would have to pay via a market research company. BUT, market survey companies do still perform an excellent task! They would have prepared a better survey with more drop down answers (especially for the country question). So do not discard the use of market survey companies.
So there you have it. Minimal or ZERO cost advertising right at your fingertips. A lot of work - make sure you spend time in doing this. If you don't have the time then the costs go up. Hope that this is of some help to some of you potential entrepreneurs out there.
Regards,
Eric
PS Fill out the survey!!! Here's the link if you are too lazy to go to the early March entry
http://www.surveymonkey.com/s.aspx?sm=5MoRZceUBlkJPRduBjz7Fg_3d_3d
Thanks to those who have filled in the survey. So far the results have been positive. If you are looking on this blog for details of entry to win the iPhone go to my earlier blog in March (or scroll below for the link).
This entry is more about cheap (or free) marketing for those who are looking to set up a business. The internet has become one of the best portals to research products, do a market survey, and MARKET your business/product.
Most of you have found out about this project through facebook. Other's have found out through friends - friends who if you delve deeper found out about this idea through facebook! All of this has been achieved at no additional cost. For facebook, what you have to do is create a "group" within facebook to become a "ligitimate" company and send people invites to events OR mass messages. Of course to create a group, you first need to create a profile. REMEMBER, you cannot create a business as a profile - I kind of did, but that was more to get the name out there. There is a "group" in facebook called Malaysia Ski and Snow for people to join.
Enough about facebook - I could devote a whole blog entry about it (from what I have learnt from others and personally). It is important to note that there are other internet sites that can perform the same task as what facebook has done for me eg. twitter (very new), friendster, bebo, myspace etc. All of which can potentially do the same job.
SO, then I created this blog. Blogs are great if you have more information to tell people like how to enter a survey competition. OR to tell people how you went about creating your business. OR to advertise your company/product in a different way. Blogging has become one of the most influential "things" in our modern life. There are people famous just for blogging!!! Who would have thought?!? Obviously, I am using www.blogger.com as my service provider. Again, this is a free service. There are other's out there but, I'm not tech savvy enough to know them. This provider gives me more than enough functions to perform what I set out to do.
Finally, I found (by luck at a work survey - yes, I too have to work) www.surveymonkey.com, which is an internet survey site. This costs US$200 per annum to join onto the premium survey option. It is actually very cheap when compared to what you would have to pay via a market research company. BUT, market survey companies do still perform an excellent task! They would have prepared a better survey with more drop down answers (especially for the country question). So do not discard the use of market survey companies.
So there you have it. Minimal or ZERO cost advertising right at your fingertips. A lot of work - make sure you spend time in doing this. If you don't have the time then the costs go up. Hope that this is of some help to some of you potential entrepreneurs out there.
Regards,
Eric
PS Fill out the survey!!! Here's the link if you are too lazy to go to the early March entry
http://www.surveymonkey.com/s.aspx?sm=5MoRZceUBlkJPRduBjz7Fg_3d_3d
Tuesday, March 10, 2009
Survey is out!!!
Hi All,
The survey is now out. Copy the information below into an email and forward it onto at least 5 friends to be eligible to win an iPhone! Click on the link (or copy and paste if it doesn't work) and fill out the survey. Good luck with the draw...
__________________________________________________
Subject: Win an iPhone survey!!!
Email content:
Hi All,
Thank you for reading the contents of this email. This is not a spam! We are currently researching the feasibility of an indoor ski field in Malaysia (similar to the one in Dubai).
Can you imagine stepping into sub zero temperatures in a tropical country? Going skiing or snowboarding while everyone else is sweating outside? Well... this could be a possibility!
We are conducting a market research - just click on or copy the link below to go to the survey for a chance to win an iPhone. That's right! An IPHONE!!! There are less than 15 questions and it should take you less than 5 minutes to complete the survey.
There is one important thing to note - you MUST forward this email onto at least 5 friends to be eligible to win the iPhone.
Here's the link http://www.surveymonkey.com/s.aspx?sm=5MoRZceUBlkJPRduBjz7Fg_3d_3d
If you would like to become a supporter of the ski field please add "MalaysiaSki KL" as your friend on Facebook AND "Malaysia Ski and Snow" as your Facebook group. For regular updates on the progress please read the blog on http://malaysiaski.blogspot.com
You can also email any comments or queries to malaysia.ski@gmail.com
Thank you for your time and good luck for the draw!!!
Regards,
Malaysia Ski
The survey is now out. Copy the information below into an email and forward it onto at least 5 friends to be eligible to win an iPhone! Click on the link (or copy and paste if it doesn't work) and fill out the survey. Good luck with the draw...
__________________________________________________
Subject: Win an iPhone survey!!!
Email content:
Hi All,
Thank you for reading the contents of this email. This is not a spam! We are currently researching the feasibility of an indoor ski field in Malaysia (similar to the one in Dubai).
Can you imagine stepping into sub zero temperatures in a tropical country? Going skiing or snowboarding while everyone else is sweating outside? Well... this could be a possibility!
We are conducting a market research - just click on or copy the link below to go to the survey for a chance to win an iPhone. That's right! An IPHONE!!! There are less than 15 questions and it should take you less than 5 minutes to complete the survey.
There is one important thing to note - you MUST forward this email onto at least 5 friends to be eligible to win the iPhone.
Here's the link http://www.surveymonkey.com/s.aspx?sm=5MoRZceUBlkJPRduBjz7Fg_3d_3d
If you would like to become a supporter of the ski field please add "MalaysiaSki KL" as your friend on Facebook AND "Malaysia Ski and Snow" as your Facebook group. For regular updates on the progress please read the blog on http://malaysiaski.blogspot.com
You can also email any comments or queries to malaysia.ski@gmail.com
Thank you for your time and good luck for the draw!!!
Regards,
Malaysia Ski
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